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AI readiness leaderboard · Email marketing

AI readiness of convertkit.com: 65/100

65/100

We checked convertkit.com on 2026-10-18 with our free checker: six scored tests plus evidence for each finding. The score reflects the site on that date. The site may have changed after that date.

TestResultPoints
llms.txtNo0 of 15
JSON-LD schema on the homepageNo0 of 20
Meta descriptionYes10 of 10
Text readable without JavaScriptYes20 of 20
SitemapYes10 of 10
AI crawlers allowed in robots.txt8 of 825 of 25

Compared with Email marketing

convertkit.com ranks 19 of 21 email marketing sites in this scan (ties share the order by domain name). The median score in this group is 100. 15 of 21 have an llms.txt file.

Findings with evidence

FixNo llms.txt

GET /llms.txt returned 404.

Fix: Create /llms.txt: a # title, a > one-line summary, then ## sections that list key pages as [name](url). Draft one free at checkaiready.com/llms-txt-generator.

FixNo JSON-LD structured data on the homepage

No <script type="application/ld+json"> block in the HTML we received.

Fix: Add an Organization (or LocalBusiness) JSON-LD block to the homepage with name, url, logo, and sameAs links. The $19 report includes a ready-to-paste block for your site.

ImproveTitle, 96 characters

<title>Kit: The Platform for Creators - Email Marketing, Automation & Newsletters to Grow Your Business</title>

Fix: Shorten to about 50 to 60 characters so tools do not cut it off.

ImproveSitemap listed in robots.txt but did not load

robots.txt: Sitemap: https://kit.com/sitemap_index.xml
GET https://kit.com/sitemap.xml returned 404.

Fix: Fix the sitemap URL so it returns XML with status 200.

ImproveServer responded in 1078 ms

Time to response headers from our checker, after 1 redirect. Final URL: https://kit.com/

Fix: Slow responses can make crawlers give up. Add page caching or a CDN in front of the homepage.

ImproveHTML size 374 KB, 53 script tags

0 render-blocking scripts in <head>

Fix: Large HTML slows crawlers and tools with size limits. Move inline data and scripts out of the HTML.

14 checks passed or noted

PassGPTBot (OpenAI, training): allowed on /

User-agent: *
Disallow: /wp-admin/
Disallow: /wp-uploads/
Disallow: /wp-json/oembed
Disallow: /fanbridge
Disallow: /login
Group "*" has no rule for /.

PassOAI-SearchBot (OpenAI, ChatGPT search): allowed on /

User-agent: *
Disallow: /wp-admin/
Disallow: /wp-uploads/
Disallow: /wp-json/oembed
Disallow: /fanbridge
Disallow: /login
Group "*" has no rule for /.

PassChatGPT-User (OpenAI, live fetch for users): allowed on /

User-agent: *
Disallow: /wp-admin/
Disallow: /wp-uploads/
Disallow: /wp-json/oembed
Disallow: /fanbridge
Disallow: /login
Group "*" has no rule for /.

PassClaudeBot (Anthropic, training): allowed on /

User-agent: *
Disallow: /wp-admin/
Disallow: /wp-uploads/
Disallow: /wp-json/oembed
Disallow: /fanbridge
Disallow: /login
Group "*" has no rule for /.

PassClaude-SearchBot (Anthropic, Claude search): allowed on /

User-agent: *
Disallow: /wp-admin/
Disallow: /wp-uploads/
Disallow: /wp-json/oembed
Disallow: /fanbridge
Disallow: /login
Group "*" has no rule for /.

PassPerplexityBot (Perplexity, search index): allowed on /

User-agent: *
Disallow: /wp-admin/
Disallow: /wp-uploads/
Disallow: /wp-json/oembed
Disallow: /fanbridge
Disallow: /login
Group "*" has no rule for /.

PassGoogle-Extended (Google, Gemini training control): allowed on /

User-agent: *
Disallow: /wp-admin/
Disallow: /wp-uploads/
Disallow: /wp-json/oembed
Disallow: /fanbridge
Disallow: /login
Group "*" has no rule for /.

PassCCBot (Common Crawl, open dataset): allowed on /

User-agent: *
Disallow: /wp-admin/
Disallow: /wp-uploads/
Disallow: /wp-json/oembed
Disallow: /fanbridge
Disallow: /login
Group "*" has no rule for /.

PassMeta description, 153 characters

content="Kit (formerly ConvertKit) is the creator-first email marketing and newsletter platform. Grow your audience, automate campaigns, and sell without burnout."

PassOpen Graph tags present

og:title: Kit: The Platform for Creators - Email Marketing, Automation & Newsletters to Grow Your B…
og:description: Kit (formerly ConvertKit) is the creator-first email marketing and newsletter platform. G…
og:image: https://media.kit.com/page/kit-email-marketing-that-automates-growth.jpg

PassCanonical link set

<link rel="canonical" href="https://kit.com">

PassLanguage declared: en

<html lang="en">

Pass1 H1 heading

<h1>Turn your audience insights into revenue</h1>

Pass16,766 characters of text without JavaScript

Text starts: "Kit: The Platform for Creators - Email Marketing, Automation &amp; Newsletters to Grow Your Business 25 % OFF PRO ANNUAL Ends November 7, 2026 Claim your offer…"

Is this your site? Run a fresh free check. Get the $19 deep report (up to 25 pages, 18 AI agents per path), or add an AI-ready badge after your check.

See how all 21 email marketing sites compare: common problems, real evidence and the full table.

Scoring: llms.txt 15, JSON-LD 20, meta description 10, readable text 20, sitemap 10, AI crawler access 25. Want this page changed or removed? Email [email protected].

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